by Media Something | Sep 29, 2015 | Blog, Insights
An article in Bloomberg by By Ben Elgin, Michael Riley, David Kocieniewski, and Joshua Brustein suggests that more and more digital ads are not seen by human eyes. “A study done last year in conjunction with the Association of National Advertisers embedded billions of... 
by Media Something | Mar 22, 2013 | Blog, Software
Last October, Google announced the limited beta of Universal Analytics, an effort to bring new features like cross-platform and mobile app analytics, as well as the ability to incorporate data from offline sources, to Google Analytics. Today, it is opening...